SONIC ALCHEMY: Inside the neon-soaked world of TOMORA
What happens when the architectural beats of The Chemical Brothers meet the ethereal folk-spirit of the North? Blend dives deep into the collaborative brain of Tom Rowlands, Aurora, and visual mastermind Adam Smith as they unveil their new entity: Tomora.
By Blend Music Desk
In the London underground, a “new beginning” usually smells of smoke and basement dust. But for Tomora, the start feels more like a fever dream. Their debut single, Ring The Alarm, isn’t just a track—it’s a sensory overload, a “neon-tinged, otherworldly promo” that carries the frantic visual DNA we’ve come to expect from the legendary Adam Smith.
The Visual Blueprint
“Tom and Aurora started playing me stuff quite early on, and it was brilliant,” Smith tells us. This wasn’t a standard client-director briefing; it was a creative riot. Smith reportedly flooded the duo with a mood board of 400 images. “Far too many,” he admits with a grin. “But that’s the nature of this project. It’s been a total three-way collaboration. They picked the frames that spoke to the music, and we built the world from there.”
Beyond the “Geography”
We’ve heard them together before—most notably on 2019’s No Geography—but Tomora is a different beast entirely. It’s the perfect marriage of Rowlands’ signature floor-shaking electronica and Aurora’s soaring, celestial vocals. It’s heavy, it’s haunting, and it’s unapologetically loud.
The Coachella Whisper
The hype has been simmering for months. Before the official reveal this week, Reddit was already in a meltdown following a cryptic “Tomora” slot on the 2026 Coachella line-up. The irony? The artists themselves were the last to know about the internet’s detective work.
As the track drops, one thing is clear: Tomora isn’t just a side project. It’s a structural evolution of the electronic landscape.
Ring The Alarm is out now. Get ready to lose your head.
